See the article on #WordsHurtIRL here!
Agency: McCann New York
CW: Jessica Mastorides | AD: Rachel Hayashi | CD: Oliver Sarabia
Director: Phillippa Price
#WordsHurtIRL
Urban Decay x Cybersmile
Online hate has a real impact on people. We partnered with Ava Michelle to take a stand against cyberbullying, showing her own hate comments as labels that she won't let define her.
